After announcing that it would offer a stand-alone streaming service, HBO revealed that it planned to outsource the majority of the infrastructure development required for the launch. MLB Advanced Media, which is behind Major League Baseball’s streaming service and has since become a specialist in building robust streaming media products, was called upon for the project.
HBO Chief Technical Officer Otto Berkes resigned on the heels of the announcement, which meant that HBO would discontinue its in-house development of the streaming platform under Berkes’ leadership.
Speculation and company politics aside, one thing is clear: creating a world-class streaming product is hard, even for giants. HBO Go has remained shaky for some of the company’s most watched premieres and finales; with the increased traffic the company hopes to produce with a standalone service, management is undoubtedly hoping to minimize the margin for error.
StreamRoot has long understood the difficulties content distributors face when trying to ensure high quality video while managing thousands or millions of viewers at once. Our peer-to-peer streaming technology optimizes traffic flows to reduce the risks of network congestion and buffering problems for viewers. By allowing users to share portions of the video with other viewers instead of going to a central server, StreamRoot’s peer-to-peer system works in tandem with the platform’s existing architecture while safeguarding against server malfunctions and overload.
Perhaps one day we’ll be able to prevent pesky buffering during your favorite series!